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Ride-Hailing App Rebrands at Gojek

Get Gojek Thailand

Ride-hailing and delivery service Get announced Friday it would unite its app and brand under its original Gojek name to become Gojek Thailand

In a news release, Get called the rebrand “a significant milestone in the company’s long-term business strategy, and builds on the success of the Get platform since its official launch last year”.

Through June, Get had completed more than 20 million orders and created income earning opportunities for tens of thousands of Thais, the company said.

The Gojek app, which will be launched in Thailand in the coming weeks, will deliver “an enhanced, more-seamless user experience”. It also will be able to be used for Gojek services in Singapore, Indonesia and Vietnam.

GoViet, the company’s brand in Vietnam will also be updated to become Gojek.

“We are excited about this change, which demonstrates the strategic importance Gojek places on Thailand,” said the company’s country manager Pinya Nittayakasetwat.

Gojek is Southeast Asia’s leading technology group and a pioneer of the integrated Super App and ecosystem model, connecting users to more than 2 million registered driver-partners, and 500,000 GoFood merchants across more than 200 cities in Southeast Asia.

GET connects users in Bangkok to more than 50,000 drivers and more than 30,000 merchants, of which over 80 percent are micro, small and medium enterprises.